Freelance SEO Consultant Helping Businesses Grow Organic Traffic, Leads & Revenue
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A bit about me
I am now in my 15th year as a freelance SEO consultant and and have been in the SEO industry for 20 years having previously worked at a couple of high profile agencies where I developed my expertise. Based in Manchester I work with business all over the UK and abroad helping them improve traffic, sales and revenue via the major search engines. Over the years I have developed a track record of delivering growth for businesses by using a strategic approach rather than one size fits all packages.

Who do I work with?
I have worked with many business over the years from large e-commerce brands looking to dominate their sector to small start ups looking to gain visibility for what they do in their area. I understand that no two businesses are the same and each business requires a strategy that will meet their goals and a key aspect of my offering is my ability to understand that a large corporation needs a completely different message to a smaller local business. Clients, short and long term goals, language and user experience are all unique to each business I work with and I need to be agile in how I approach each campaign to deliver success.
What do I specialise in?
I specialise solely in search marketing such as SEO & PPC. The SEO landscape is constantly changing and is vastly different to when I started out in the industry and I believe it is important to be responsive to these changes and be ahead of the curve where possible. I find there a lot of agencies that say that they ‘offer’ SEO but do not really specialise resulting in poor performance and wasted budget. This is the reason I haven’t branched out from my core offering with the goal of being a top freelance SEO consultant and delivering the best possible results for my clients.
If you are looking for an SEO consultant that is proactive, does the required research to understand your marketplace, understands how to improve your business’s visibility and will work closely with you to achieve your goals, then please get in touch to discuss your project.
Services
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SEO
My SEO service focuses on growing the organic visibility of your website. To perform well on Google, you have to have a website that users love, giving you more chance of converting them into customers. I can optimise your site, boost your site traffic and increase overall conversions.
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PPC
I offer PPC Management to businesses of all sizes, across a range of sectors. If you want to advertise your business directly through CPC advertising, you can quickly drive highly relevant traffic to your website. Let me show you how to make your ads look good and how to make the most of your budget.
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SEO Consultancy
The best way to improve your SEO performance is to pinpoint your website’s weaknesses. I can deliver a detailed, bespoke SEO assessment that will determine any issues and will suggest improvements. Each recommendation will be completely tailored to be the right solution for you and your business.
Why choose me as your SEO consultant?
Results based approach
A successful SEO campaign should be measured by meaningful business growth, not just rankings alone. My approach to SEO is focused on delivering results that have a genuine commercial impact, whether that’s increasing qualified traffic, generating more enquiries, improving lead quality or growing online revenue. Rather than relying on generic strategies or vanity metrics, I build SEO campaigns around clear objectives and measurable outcomes. Every recommendation is designed to support long-term organic growth, with a strong focus on search intent, technical performance and sustainable visibility. The goal is simple: to help businesses attract the right audience and turn organic traffic into real business results.
Client relationships
Working directly with a freelance SEO consultant gives businesses a far more personal and consistent experience than working with a larger agency team. Instead of being passed between account managers, strategists and junior executives, clients have a single point of contact who understands their business, goals and challenges from day one. Strong client relationships are an important part of successful SEO, as effective strategies are built on communication, collaboration and trust over time. By working closely with clients, I’m able to provide clear advice, quicker decisions and SEO strategies that are aligned with wider business objectives rather than delivering a one-size-fits-all approach.
Case Study
This campaign focused on building sustainable long-term organic growth through a combination of technical SEO improvements, targeted content strategy and ongoing optimisation. Over a three-year period, organic traffic increased from just 17,697 visits in 2022 to 294,559 visits in 2025, demonstrating consistent year-on-year growth. The strategy was built around improving search visibility for high-intent keywords, strengthening site architecture and creating content aligned with user search behaviour. Rather than focusing on short-term ranking gains, the campaign prioritised steady organic growth that would continue to generate qualified traffic, increase brand visibility and deliver long-term commercial value for the business.

The increase in organic traffic also delivered significant commercial growth, with organic revenue rising from £288,311 in 2022 to almost £5 million by 2025. By focusing on high-intent search terms, improving technical SEO performance and optimising key landing pages, the campaign attracted more qualified users who were actively searching for relevant products and services. This resulted in stronger conversion rates, increased online sales and sustained year-on-year revenue growth. The strategy was built around long-term organic visibility rather than short-term gains, helping to turn SEO into a major revenue-driving channel and demonstrating the direct business impact of a well-executed SEO campaign.

If you are looking to improve the SEO for your business and feel that I am the right fit

“After using many agencies and consultants unsuccessfully in the past we decided to give Graeme a chance. We are glad that we did. Graeme is a true expert in search marketing and has helped us grow our traffic and sales considerably, we can’t recommend him enough.”